Charles Leadbeater on creative collaboration

The rise of collaboration is one of the key themes that is explored at the annual TED (Technology, Entertainment and Design) conferences. In this TED video, Charles Leadbeater makes the case that passionate amateurs (pro-ams), now connected and enabled by the technologies of the web, are able to collaborate and innovate on a massive scale. The result is products and services, like mountain bikes and Wikipedia, that otherwise would not have been pursued and produced by traditional organizations. Leadbeater is currently at work on We Think: Why mass creativity is the next big thing, a book that further explores and examines the power of mass collaboration. Fittingly, Leadbeater made an early draft of the book available for download and commenting by the public. He is now incorporating the feedback into the final version of the book, slated for publication in early 2008.

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